Introduction to Sona Dey Net Worth
Sona Dey is a rising star in the Indian entertainment world, best known for her exceptional dancing skills, modeling projects, and influential social media presence. Born and brought up in Kolkata, West Bengal, Sona Dey made her name as a professional dancer through platforms like TikTok and Instagram. With a unique blend of expressive moves, charismatic presence, and a keen sense of fashion, she quickly gained fame. She is not just a dancer but also a content creator, YouTuber, and Instagram influencer with millions of followers. Her collaboration with her partner Mukul Gain has further increased her visibility, and the couple has become a beloved duo in the digital entertainment space.
📝 Sona Dey Wiki / Biography
Attribute | Details |
---|---|
Full Name | Sona Dey |
Date of Birth | February 15, 1999 |
Age (as of 2025) | 26 Years |
Birthplace | Kolkata, West Bengal, India |
Zodiac Sign | Aquarius |
Nationality | Indian |
Profession | Dancer, Model, Social Media Influencer |
Religion | Hinduism |
Hometown | Kolkata, West Bengal |
Current Residence | Mumbai, Maharashtra, India |
Marital Status | Unmarried |
Boyfriend | Mukul Gain |
Famous For | Dance videos, YouTube content, Instagram |
Net Worth (2025) | ₹2 Crore – ₹25 Crore approx. |
Hobbies | Dancing, Traveling, Fashion, Vlogging |
Table of Contents
Sona Dey Net Worth in 2025
As of 2025, Sona Dey’s net worth is estimated to be between ₹2 crore to ₹25 crore (approximately $250,000 to $3 million). The wide range of estimates reflects her rapidly growing popularity and diverse income streams. While some sources suggest a conservative figure of ₹2 crore, others believe her actual net worth could be as high as ₹20–25 crore, considering her growing presence on YouTube, music videos, and brand endorsements. Her income comes from multiple sources including YouTube monetization, Instagram promotions, brand deals, live dance shows, music video appearances, and collaboration content.
Early Life and Background
Sona Dey was born on February 15, 1999, in Kolkata, West Bengal. She belongs to a middle-class Bengali family and always had a deep passion for dancing. She completed her schooling in Kolkata and later focused on building a career in dance. Her journey began with small stage performances in her locality, and soon, she started sharing her dance clips online. Her talent did not go unnoticed for long. With the advent of TikTok, Sona found the perfect platform to showcase her skills and grow her fan base. After TikTok was banned in India, she successfully transitioned to Instagram Reels and YouTube Shorts, which kept her audience engaged.
Career and Rise to Fame
Sona Dey’s career skyrocketed when her videos started going viral on TikTok in the early 2020s. Known for her expressive face, sharp dance moves, and engaging content, she quickly amassed millions of followers. Her collaborations with other creators, especially Mukul Gain, brought her added fame. Sona participated in several dance reality shows which gave her even more recognition. Her consistency, creativity, and ability to connect with her audience helped her transition from a short-form content creator to a YouTuber and a social media influencer. Today, she has her own YouTube channel and another collaborative channel with Mukul Gain, both of which generate significant ad revenue.
YouTube Earnings and Channel Details

Sona Dey’s YouTube earnings play a major role in her net worth. Her main channel features vlogs, dance videos, couple challenges, and lifestyle content. She also runs a joint channel with Mukul Gain, which has millions of subscribers. The estimated monthly income from these YouTube channels ranges from ₹3 to ₹5 lakh. With consistent uploads, brand-sponsored videos, and millions of views, she earns well through YouTube AdSense and affiliate marketing. Collaborations with brands like Amazon, Flipkart, and various beauty and fashion products add to her earnings.
Instagram and Brand Collaborations
Sona Dey is a well-established Instagram influencer with over 2 million followers. Her Instagram profile showcases her dance videos, stylish outfits, fitness routines, and sponsored content. She regularly collaborates with fashion brands, beauty products, and lifestyle labels. For each brand promotion or shoutout, she reportedly charges between ₹50,000 to ₹1.5 lakh depending on the brand and campaign. These Instagram promotions significantly contribute to her annual earnings and enhance her public image as a trendsetter.
Dance Shows and Music Videos

Apart from social media, Sona Dey has participated in various dance competitions and television reality shows. Her appearances on popular platforms not only bring fame but also offer lucrative deals. She has also been featured in several music videos, which stream on platforms like YouTube and music streaming services. These music videos add another layer to her fame and provide royalties and one-time payments. Her association with major dance and music production houses ensures that she remains relevant and in demand.
Lifestyle and Assets
Sona Dey leads a luxurious yet grounded lifestyle. Despite her success, she maintains a down-to-earth persona. She resides in a beautifully furnished apartment in Mumbai, where she lives with her partner Mukul Gain. The couple is known for their cozy home setup, often showcased in their vlogs. She owns several high-end gadgets, designer clothes, and has a keen interest in fashion and beauty. While not much is publicly known about her vehicle collection, she has been seen traveling in luxury cars during shoots and events.
Personal Life and Relationship

Sona Dey is in a long-term relationship with Mukul Gain, a fellow dancer and social media influencer. Their chemistry both on and off screen has won the hearts of millions. The couple frequently collaborates on dance videos, challenges, travel vlogs, and brand endorsements. They have a huge fanbase that loves to follow their personal and professional journey. Sona and Mukul have openly discussed their relationship in interviews and on social media, and they continue to be one of the most popular couples in the Indian digital space.
Fun Facts About Sona Dey
- Sona Dey started her career as a dancer at local cultural functions before achieving internet stardom.
- Her favorite dance form is contemporary, though she is also trained in classical and hip-hop styles.
- She is a pet lover and has a dog named “Rio.”
- Despite her fame, she actively supports causes related to mental health awareness and women’s empowerment.
- Sona Dey’s favorite food is biryani, and she loves to travel to hill stations with Mukul.
Future Plans and Ambitions
Sona Dey has expressed her desire to enter mainstream Bollywood entertainment in the future. She is open to acting roles and wants to expand her career beyond dancing and content creation. With the kind of fan following and digital footprint she has, stepping into films or web series seems like a natural progression. She is also planning to launch her own fashion and beauty line in collaboration with popular brands. Her long-term vision includes mentoring young dancers and launching a dance academy or online dance platform.
Final Words on Sona Dey’s Net Worth
Sona Dey’s journey from a Kolkata girl with big dreams to a digital superstar is nothing short of inspirational. Her estimated net worth ranging between ₹2 crore to ₹25 crore is a testament to her hard work, talent, and adaptability in the dynamic digital landscape. With multiple income streams and a growing fan base, her financial success is expected to grow even further in the coming years. Sona Dey is not just an influencer; she is a brand in the making, with a bright future ahead in entertainment, entrepreneurship, and beyond.
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