Introduction to Apoorva Mukhija
Apoorva Mukhija, popularly known as The Rebel Kid, is among the new-age Indian influencers and content creators who have carved out a unique space in the digital landscape. In just a few years, she has transformed from being a student with corporate internships to becoming one of the most recognized digital stars of her generation. People often search for Apoorva Mukhija age because her youthful, bold, and unapologetic personality has made her a relatable icon among Gen Z audiences.
She represents the growing trend of Indian youth who dare to express themselves freely without worrying about societal restrictions. Her life story is one of determination, transformation, and controversy, and in this article, we will explore in detail her age, background, career, controversies, personal life, achievements, and future prospects.
Apoorva Mukhija Wiki Bio
Attribute | Details |
---|---|
Full Name | Apoorva Mukhija |
Popular As | The Rebel Kid |
Date of Birth | July 28, 2001 |
Age (as of 2025) | 24 Years |
Birthplace | Noida, Uttar Pradesh, India |
Nationality | Indian |
Profession | Content Creator, Influencer, Actress |
Known For | Bold rants, sketches, relatable vlogs, social commentary |
Mother | Anita Mukhija (Teacher) |
Father | Not publicly known |
Siblings | One younger brother |
Education | B.Tech in Computer Science Engineering, Manipal University |
Schooling | Convent of Jesus and Mary, Delhi; Delhi Public School, Panipat |
Previous Jobs | Internships in Web Development & Marketing, worked at Dell Technologies |
Net Worth (2025) | Estimated ₹2–3 Crore (approx. $300K–400K USD) |
Debut in Acting | Who’s Your Gynac? (Web series, 2023) |
Reality Show | The Traitors India (2024) |
Zodiac Sign | Leo |
Current Residence | Mumbai, Maharashtra, India |
Marital Status | Unmarried |
Instagram Followers | 5 Million+ (as of 2025) |
Table of Contents
Apoorva Mukhija Age
Date of Birth and Current Age
Apoorva Mukhija was born on July 28, 2001, which makes her 24 years old as of 2025. She will be turning 25 in July 2026. Many fans search for Apoorva Mukhija age to understand how young she was when she began creating content and how quickly she has risen to fame. Starting her journey at just 18 years old, Apoorva embraced social media as her stage and began posting mini vlogs, rants, and skits that instantly resonated with the youth. Being only in her early twenties, she has achieved milestones that many people spend decades working toward. Her young age, coupled with her sharp perspective and raw voice, has made her a symbol of India’s evolving creator economy.
Early Life and Family Background

Childhood and Upbringing
Apoorva Mukhija’s story begins in Noida, Uttar Pradesh, where she was born into a middle-class family. Her upbringing was deeply influenced by her mother, Anita Mukhija, who worked as a teacher at The SD Vidya School in Ambala Cantt. Apoorva has often shared how her mother’s hard work and discipline shaped her values. Interestingly, she once pointed out that while her mother did much of the work at home, society often credited her father simply for showing up at parent-teacher meetings.
This observation of gender bias in her own home became one of the reasons she often speaks against stereotypes and inequality. Apoorva also has a younger brother, and while not much is known publicly about her father, her family has played a crucial role in her life journey.
Education and Academic Background
Education has been an important part of Apoorva’s journey. She studied at Convent of Jesus and Mary, Delhi during her school years and later attended Delhi Public School, Panipat for her higher secondary education. Following this, she pursued a B.Tech degree in Computer Science Engineering from Manipal University, Karnataka. During her college days, she was not only focused on academics but also experimented with internships, part-time jobs, and creating digital content. Her internships included roles in web development, marketing, and social media management, which gave her an edge in understanding how online platforms work. She even worked with companies like MX TakaTak and later joined Dell Technologies in Bengaluru before taking the bold decision to pursue content creation full-time.
Career Journey of Apoorva Mukhija

The Beginning of Her Content Creation
Apoorva Mukhija started creating content seriously when she was just 18 years old. Unlike many creators who focus on polished, aesthetic content, Apoorva’s strategy was raw, unfiltered storytelling. She made rants, funny skits, and relatable vlogs that showcased college life, societal pressure, and everyday frustrations. Her straightforward delivery style quickly found an audience because it reflected the voice of Indian youth who often felt ignored or unheard. Her screen name The Rebel Kid perfectly captures her personality as someone who refuses to conform to traditional expectations.
Rise to Fame
Her popularity skyrocketed during the COVID-19 pandemic, when digital consumption increased significantly. With millions of young Indians spending more time online, Apoorva’s content gained massive traction. Soon, she began collaborating with top brands including Nike, Amazon, Kate Spade, Maybelline, and Meta. These collaborations not only brought her financial success but also cemented her position as a mainstream influencer. Her name started appearing in reputed lists, and by 2023, she was featured in Forbes India’s Top 100 Digital Stars, proving that her influence was no longer limited to just Instagram or YouTube but had extended to mainstream media recognition.
Acting and Other Media Ventures
Apart from being a digital influencer, Apoorva also explored acting. She appeared in the web series “Who’s Your Gynac?” where she played the role of Akshata Mesharam. In 2024, she further expanded her career by participating in “The Traitors India”, a reality show where her personality once again stood out. These ventures highlight how Apoorva is not restricting herself to being just a content creator but is also exploring opportunities in the entertainment industry.
The Rebel Kid Persona

Why She Calls Herself “The Rebel Kid”
The name The Rebel Kid is not just a catchy social media tag but also a representation of Apoorva’s philosophy. The term “Rebel” indicates her refusal to follow societal norms blindly, while “Kid” reflects her youthful, playful, and experimental approach. Together, the name creates a brand identity that resonates with millions of Gen Z followers who admire her courage to speak openly about taboo subjects such as relationships, gender roles, societal hypocrisy, and personal struggles.
Her Content Style and Impact
Apoorva’s content is often described as raw, blunt, and unapologetic. She frequently uses humor and satire to highlight real-world issues. Her strong language and refusal to sugarcoat opinions have made her a polarizing figure—beloved by her supporters and criticized by her detractors. Regardless of the criticism, her impact is undeniable. She represents a new wave of digital creators who prioritize authenticity over perfection and connection over curation.
Controversies and Challenges
The India’s Got Latent Controversy
One of the biggest controversies Apoorva faced was during her appearance on the show “India’s Got Latent” in 2025. Alongside creators like Ranveer Allahbadia and Samay Raina, she was accused of using abusive language and making offensive comments. The backlash was so severe that police complaints were filed against the participants. While some defended her freedom of expression, others criticized her harshly, showcasing the double-edged nature of internet fame.
Backlash and FIRs
Over the years, Apoorva has faced FIRs and online trolling for her outspoken nature. She has been threatened and criticized for her bold opinions, but rather than backing down, she has often used these situations to reinforce her identity as someone who refuses to be silenced. For many fans, this resilience has made her a role model who embodies courage in the face of hostility.
Media Objectification
In another incident, Apoorva openly criticized paparazzi for zooming in on her body parts during public appearances. Her stand against media objectification sparked debates on the responsibility of entertainment journalists and paparazzi culture in India. This further cemented her image as a fearless woman unafraid to speak up.
Achievements and Recognition
- Featured in Forbes India’s Top 100 Digital Stars in consecutive years.
- Collaborated with international and Indian brands like Nike, Amazon, Meta, Maybelline, and Kate Spade.
- Successfully transitioned from a B.Tech student and corporate employee to a full-time influencer and actress.
- Acted in web series and participated in reality shows, proving her versatility.
- Built a loyal audience base of millions across Instagram and YouTube with high engagement rates.
Apoorva Mukhija’s Social Media Presence
Apoorva has more than 5 million Instagram followers and her content frequently goes viral. Her videos often cross millions of views within days, and her comment sections are filled with discussions, debates, and fan reactions. She also maintains an active presence on YouTube, where she posts longer rants and lifestyle vlogs. Her ability to spark conversations, whether supportive or critical, ensures that her content remains widely circulated.
Lessons from Apoorva Mukhija’s Journey
Apoorva’s journey teaches several lessons for aspiring creators. First, authenticity is more powerful than perfection. By staying true to her voice, she has built a loyal audience. Second, controversy can be both a risk and an opportunity. While it invites criticism, it also brings visibility and engagement. Third, her career shows the importance of diversification—moving from content creation to acting, reality shows, and brand endorsements. Lastly, her story highlights the courage needed to defy stereotypes and build a career on one’s own terms.
Future Prospects
Looking ahead, Apoorva Mukhija seems poised for even greater success. With her acting career just beginning, she may soon explore roles in web series, films, or even hosting her own shows. She has already hinted at all-India tours where she might bring her “Rebel Kid” persona to live audiences, blending comedy, rants, and interactive sessions. As she continues to grow, her biggest challenge will be balancing authenticity with professionalism while navigating the ever-changing digital landscape.
Conclusion
Apoorva Mukhija, at the age of just 24 years, has already achieved more than many could dream of. From her modest beginnings as a student and intern to becoming The Rebel Kid with millions of followers, brand deals, acting roles, and media recognition, she has proven that courage, authenticity, and persistence can create extraordinary success.
Her journey is not without challenges—controversies, FIRs, and criticism continue to surround her—but she embraces them as part of her identity. For audiences searching for Apoorva Mukhija age or her complete biography, the answer is not just her age number but the story of how a young woman transformed her bold personality into a brand, a voice, and a movement.
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